Can you believe the change in Sony's marketing strategy as of late? I can't, it seems like only yesterday when I was cowering from fear of the PlayStation 3's "White Room" TV Spots featuring melting Rubik's Cubes and possessed baby dolls. Actually, before The Kevin Butler, VP of Everything PlayStation came along, I can only remember a few good PlayStation commercials. The ones that come to mind are Canada's "The Wait is Over" PS3 ad as well as the PS2's memorable "PS9" TV Spot. All I can say, is after Sony's bad run of advertising campaigns of scary crying babies to tagging buildings with graffiti and even a racially charged billboard ad, the "Dear PlayStation" commercials are a welcomed sight. Here's hoping that The Kevin Butler stays VP for a long long time.Update: Speaking of Sony's odd and crazy ads, I ran across an article that actually has photos from some of their most creative and controversial ads, minus the crying babies. Check it out.
